John Goodman has held a lot of unique roles throughout his career, but nothing compares to his latest gig. Slotomania, a popular mobile and online casual game, has hired the esteemed actor for a new commercial in which he’s turned into a finger. A human finger.
The ad won’t be released until October 5, but we were able to get a few behind-the-scenes images and – well, they’re absolutely hilarious. In them, Goodman can be seen wearing a green suit and making ridiculous faces at the camera. You can check out a few below:
Playtika, the company behind Slotomania, says that the full ad will show Goodman – in finger form – as he goes about an average day. He’ll find himself “endlessly tapped against a table, squashed against ‘boring buttons’ on a phone screen and ends up in many unpleasant situations! He even finds himself shoved inside a hairy nostril!”
Of course, Slotomania is there to save the day. Once Goodman opens up the app, he exclaims “That, ladies and gentlemen, is excitement.”
Grammy Award Nominees Gal Muggia and Vania Heyman are at the helm of the commercial, known for their work with Apple, Nike, and even the “Up & Up” music video for Coldplay. That’s a pretty stacked lineup for an ad, and we’re curious to see the final product.
Lastly, John Goodman’s agent had to field a call from an online slots app and Goodman had to agree that, yes, having himself turned into a CGI finger was the right career move for him at this time. Lest you think Goodman would only approach this role with a sort. Join John Goodman, as never seen before, as he plays the most Fun-tastic free slots game in the world! Where jackpots, casino games, new slot machines, bonus 777 slots games, thrilling surprises and new friends for life are only a tap away Play John Goodman Free Slots to find out - What will today spin? First time playing Slotomania Slots Game? Say ‘goodbye’ to boring buttons and ‘hello’ to the exciting button of Slotomania casino slots! Join John Goodman, as never seen before, as he plays the most FUN-tastic free slots game in the world! Where jackpots, casino games, new slot machines, bonus games, thrilling surprises and new friends for life are only a tap away.
“It has been a lot of fun to film this commercial for Slotomania,” Goodman said. “I can definitely say this is a unique role in my career and the chance to act out a day in the life of an index finger was unforgettable! I really hope everyone enjoys the commercial and has as much fun as I did filming it.”
Mickey Sonnino, Slotomania General Manager, said he’s “very excited to finally share our new campaign for Slotomania.” He said the game has been a pioneer in the industry for over ten years, and the company has big plans in store for the future.
Slotomania is available for free on iOS, Android, and Facebook. It pulls in four million players every month and is among the most popular free social slots games in the world.
The Goodman Slotomania commercial will begin airing in the US on October 5.
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November 25th, 2020
There are things in life that once you see them, you can’t unsee them. John Goodman’s face on a finger is one of those things.
Brought to you by the same people who received a Grammy Award nomination for directing the music video for Coldplay’s 2016 hit single “Up & Up,” (yes, it’s true), this TV commercial for Slotomania, a “free” mobile slot game, raises a number of questions, among them:
- Why?
- No, really, why?
- Seriously, do I have to worry about waking up tomorrow morning with Walter Sobchak yelling at me from one of my own extremities?
But there’s also the question of why the game’s developer, Israel-based Playtika, is advertising that Slotomania is free when, in order to keep spinning or playing after an initial batch of free coins expires, you have to spend money. The company’s terms of service state (in the middle of a long page of text):
If you exhaust your supply of Coins, you may elect to purchase additional Coins and continue to play the games through the Service or you may wait until additional free Coins are available to you.
If you’re waiting, you’re not playing. The terms don’t say how long you have to wait if you don’t purchase additional coins when the coins the game gifts you at the beginning run out. It may be a couple minutes, a couple hours, a couple days. But the terms do seem to indicate that the more often you open the app, the less time you’ll have to wait. They state (in the same section as above):
A certain number of Coins will be made available to you to collect when you log into the service at recurring time intervals.
Regardless, none of this is disclosed in the creepy ad, which promises to make “every day fun-tastic.” (Well, maybe not the days on which you’re waiting around for your coins to come in.)
What your money gets you
Not only is the game not free, the money you spend on coins for spins doesn’t keep you in the game for long before you need to purchase more coins or sit out a few rounds (or more) until coins are deposited into your account, according to a review in the Google Play Store:
I said I’d never spend money on this game but now I spend a lot but I notice that I never actually win enough to even play for awhile. As I am contemplating another purchase I ask myself what is the point?
The point isn’t to make money because, while you can put real money into the game, you cannot take real money out. Any “winnings” are virtual. This may not be obvious from the TV commercial, which features a deluge of gold coins with dollar signs on them. Only does the last line of fine print displayed at the bottom of the screen at the end of the ad disclose that:
Slotomania is not a real money app and does not offer real money gambling.
Of note, a 2018 class-action lawsuit accused Playtika of violating anti-gambling laws in Washington state. A proposed settlement would refund some of the money consumers spent on in-app purchases while playing Slotomania, among other slot machine games owned and operated by Playtika.
The bottom line? So-called “free-to-play” mobile games like Slotomania may be free to download and play for a short period of time but don’t be surprised if during gameplay the game asks you to take out your wallet to continue playing. Look out for mobile games that include “in-app purchases,” which are how developers like Playtika make a lot of their money.
Find more of our coverage on mobile games here.
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